NORTHLAKE DESIGN & BUILD

Overview:

NorthLake Design + Build was an established Home Build and Contracting company located in Baton Rogue, LA.

Objective:

The company wanted to position themselves as a professional and custom home designer and builder within the Baton Rogue and New Orleans area.

Strategy:

Red Door Marketing worked closely with the CEO to develop a brand that would be consistent across all marketing media.

Branding:

Develop a new logo that incorporated elements from the current logo with a fresh professional look.

Web Design and Content Development:

Developed a platform responsive website to showcase the home builders floor plans, scope of projects, and services.

Created content for the website that identified the company’s message and description for projects and all of the services that the builder offers.

Write feature article to be featured on the News and Updates sections highlighting the company’s current and recent projects.

Designed photo galleries to showcase home plans and featured projects.

SEO:

To gain a competitive edge in the New Orleans and Baton Rogue market, NorthLake’s website would be their primary marketing tool.

"Being a relatively new business owner, I’d reached a point of growth that I knew I would have to begin delagating pieces of my business to strong, well qualified experts who could help alleviate some associated pressures so I could focus on the parts of my business that I love so much. Knowing that marketing is a weakness of mine, I turned to the professionals at Red Door Marketing to handle my website development and overal business marketing strategy. I can tell you this group created one of the most stunning websites I’ve seen in my industry! I’ve now outsourced my whole marketing program to Brook & her team, and because of them my 2018 is lining up to be spectacular!! This group is positively first class."